Lavazza's president says coffee prices have peaked, but regulations on deforestation should be postponed to allow the market to adapt.
Sanziana Georgescu
International
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Giuseppe Lavazza, president of Lavazza SpA, said coffee prices have peaked but remain vulnerable to external risks, including tariffs and EU regulations. Although world production is expected to rise, he stressed the need to postpone the EU's directive on deforestation to give farmers time to prepare. Prices hit a record high earlier this year, but the recent harvest season in Brazil could stabilize the market.
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