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In October, Dacia registered a total of 5,876 cars, marking a 5.2% increase compared to the previous period. This allowed the brand to maintain its lead in the German market, against rivals such as Kia, Renault, and Peugeot, in a context of recovery in the automotive market. An important factor in Dacia's success is the Bigster SUV, which sold 1,804 units, almost at the same level as the Sandero, which had 1,851 units sold. Almost 90% of the Bigsters registered in Germany were equipped with the Hybrid 155 engine, demonstrating the effectiveness of the launch strategy for this engine. Additionally, the Duster continued to have solid sales, with 1,117 units in October. Dacia has registered 59,457 vehicles in Germany since the beginning of the year, holding a market share of 2.5%. In contrast, Chinese brands have recorded significant increases, and German brands also had positive results in October.
Sources
Bigster, gata să devină best seller în Germania. Dacia, împinsă de la spate pe o piață marcată de creșteri fulgerătoare ale chinezilor și de scăderea Tesla
Bigster, gata să devină best seller în Germania. Dacia, împinsă de la spate pe o piață marcată de creșteri fulgerătoare ale chinezilor și de scăderea Tesla