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Dacia sales in Europe fell by 23.4% in February, according to ACEA

Raluca Ioana Draghici
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24 March 2026, 15:55
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Dacia recorded a decline of 23.4% in sales in Europe in February, and its market share dropped to 3.7%, down from 4.9%, according to data from the European Automobile Manufacturers Association (ACEA). The Romanian car brand has seen a significant decrease, losing nearly 30,000 cars in just two months.


This situation raises questions about Dacia's sales strategy and its competitiveness in foreign markets. Analyzing current trends, industry specialists suggest that it is essential for Dacia to reassess its approach to respond to challenges in the automotive sector. It is also important to monitor the impact of these declines on the brand and on long-term expansion plans.

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Profit.ro
Scăderea Dacia a depășit 30% în primele două luni din an - date oficiale
sursa imagine
Agerpres
ACEA: Vânzările de automobile Dacia în Europa au scăzut cu 23,4% în februarie
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DCNews
Prăbușire pentru Dacia în Europa. Vânzările efectiv s-au dus în cap în februarie
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Stiripesurse
Dacia pierde teren în Europa: Vânzările au scăzut cu 23,4% în februarie
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Capital
Dacia pierde teren în Europa. Vânzările au scăzut cu 23,4% în februarie. Piața auto din România a înregistrat cel mai sever declin
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ProSport
Dacia a încasat o lovitură serioasă. Vânzările au scăzut cu aproape 25 la sută!
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Stirile ProTV
Dacia, cea mai mare cădere pe piața europeană în ianuarie și februarie. Vânzările au scăzut cu aproape 30% față de 2025

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NEWS ON THE SAME TOPICS

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Economy
New car registrations in Romania decreased in July
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The automotive industry in Romania is losing approximately 1,200 employees per month. The decline is caused by the decrease in production and orders from Europe.
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Economy
Car production in Romania could fall below 500,000 cars for the first time since 2022
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Economy
Registrations of new cars decreased by 28.2% in July 2026, reaching 11,633 units, however, the market for electrified vehicles has grown significantly.
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Current Affairs
APIA: Registrations of new cars decreased by 28% in July 2026, compared to July 2025
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Economy
BMW's sales have decreased by over 6%, reaching the lowest level in the last five years, after the company lowered its financial forecasts for 2026.
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