Ahold Delhaize will sell 87 stores to Annabella in order to get approval for its acquisition of the Profi chain, following a decision by the Competition Council.
Andreea Lificiu
Current Affairs
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Ahold Delhaize, which owns Mega Image, has decided to sell 87 stores to Romanian chain Annabella as part of the conditions imposed by the Competition Council for the €1.3 billion takeover of the Profi network. Annabella, a major player in Romanian food retail, will integrate these stores under its own brand, thus strengthening its market presence. The transaction, which includes 82 Profi stores and 5 Mega Image stores, is expected to be finalized by the end of 2025. Annabella reported business growth of 13% in 2024, with a network of over 100 supermarkets.
Sources
BREAKING Premieră. Multinaționala Mega Image vinde magazine către un retailer român, pentru a primi undă verde să cumpere rețeaua Profi
Premieră pe piaţa de retail. O companie românească cumpără 87 de magazine Profi şi Mega Image de la gigantul Ahold Delhaize
Premieră în retail. Se poate și invers: Lanțul românesc Annabella preia 87 de magazine Profi și Mega Image
Premieră în piaţa de retail, o companie românească preia magazinele unei multinaţionale: Annabella cumpără 87 de magazine Profi şi Mega Image
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