Netflix has announced a stock split, whereby shareholders registered as of November 10 will receive new additional shares for each share held.

This decision aims to reduce the market price of the shares, making them more accessible for retail investors and employees participating in the stock programs. Netflix shares will begin trading at the new adjusted price starting November 17. Following the announcement, Netflix shares rose by over 2%, closing the day at $1,089 per share, with a 42% appreciation since the beginning of the year.