The NetChoicee Association is challenging in court the New York law that requires warnings about the risks of excessive social media use

The NetChoice Association sued the State of New York on Friday in federal court to block the law requiring social media platforms with potentially addictive features to display warnings about the risks of excessive use. The legislation, enacted in December 2025, is set to enter into force on January 1, 2027.

The organization argues that the law violates the First Amendment to the U.S. Constitution because it requires companies to convey to users a government-approved message regarding online safety. The warnings would have to be displayed upon login and after several hours of use, without the possibility of being dismissed.

The regulation targets features such as infinite scrolling, autoplaying videos, and algorithmically selected post feeds. The messages must warn that excessive use of social media may be associated with negative effects on mental health, particularly among young people.

NetChoice, which represents companies such as Google, Meta, Snap, and TikTok, says the warnings interrupt access to content and discourage the use of the platforms. The association has challenged similar measures in California, while in Colorado a similar law was blocked by a federal judge in November 2025.