Ferrari's sales decline after the launch of the electric model Luce, the first in the company's history.

Ferrari's shares have recorded a significant decline after the Italian manufacturer officially presented the Luce model, its first fully electric car. Ferrari's stock lost about 8% on the Milan market and 4% on the US market, and over the past 12 months, the shares have decreased by more than 32%.

The Luce model, which means "light" in Italian, represents a major shift for Ferrari, both in design and technology. CEO Benedetto Vigna described the launch as a "very important moment" for the company.

The new electric model, which accelerates from 0 to 96 km/h in about 2.5 seconds and reaches a top speed of 310 km/h, has a starting price of 550,000 euros, with deliveries scheduled for the fourth quarter.

The negative market reaction reflects fans' dissatisfaction with electrification and investors' concerns about development costs and the impact on brand image. Ferrari claims that the Luce model will provide the same excitement to drivers, despite the difference in sound compared to traditional engines.