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64 new news items in the last 24 hours
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  2. International

Swatch has launched a special watch, 'WHAT IF…TARIFFS?', with the numbers inverted, in response to the 39% tariffs imposed by Trump on Swiss products.

Liviu Brăteanu
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12 September 2025, 12:07
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The Swiss watchmaker Swatch has created a special edition watch, 'WHAT IF…TARIFFS?', with the numbers three and nine inverted, in protest against the 39% tariffs imposed by President Trump on Swiss imports. Sold for 139 Swiss francs, the watch is available only in Switzerland and aims to draw attention to the need for negotiations to reduce these tariffs. Swatch has stated that it will stop sales once the tariffs are modified. High demand has led to delivery delays, and the Swiss government continues negotiations with the Trump administration.

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FOTO Un celebru brand elvețian a lansat ceasul care îl ironizează pe Donald Trump, cu cifrele 3 și 9 inversate pe cadran
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Swatch lansează un ceas cu cifrele inversate pentru a ironiza taxele vamale americane

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