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68 new news items in the last 24 hours
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  2. International

The French antitrust authority has fined Shein €40 million for price manipulation and misrepresentation of discounts.

Emese Grancsa
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5 July 2025, 08:17
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International
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France's antitrust authority has fined the retailer Shein €40 million for misleading consumers about price cuts. The investigation found that 57% of the offers analyzed did not offer real discounts and many prices were manipulated before the discounts were applied. Shein said it has corrected the problems and is complying with French law. This represents a significant step in the fight against misleading marketing practices in the fast fashion sector.

Sources

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G4Media
Franţa amendează Shein cu 40 de milioane de euro pentru reduceri înşelătoare / Potrivit companiei, toate problemele au fost corectate în termen de două luni
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News.ro
Franţa amendează Shein cu 40 de milioane de euro pentru reduceri înşelătoare
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Ziare.com
Shein, amendată cu 40 de milioane de euro în Franța pentru practici comerciale înșelătoare
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Stirile ProTV
Franţa amendează Shein cu 40 de milioane de euro pentru reduceri înşelătoare. Reacţia retailerului de modă
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Newsweek
Retailerul de modă chinez Shein, amendat cu 40.000.000 € pentru practici înșelătoare. Ce a făcut?

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NEWS ON THE SAME TOPICS

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International
Study: Shein clothing items exceed the limits of chemical substances allowed in the European Union
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Shein, the online shopping platform, announces that the 3 euro fee applied to packages from outside the EU affects orders and will lead to price increases.
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Economy
Shein raised 1.7 billion dollars at its listing in Hong Kong. The online retailer was valued at 26.3 billion dollars, below previous expectations.
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International
China is calling on France to suspend its anti-ultra-fast-fashion law, which imposes taxes of up to €20 per item
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Shein recorded a loss of 99 million dollars in the first quarter of 2026, after changes in the customs regime in the United States heavily affected the company's sales.
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International
The French Parliament has adopted a law that limits the expansion of ultra-fast fashion, targeting the Asian platforms Shein, Temu, and AliExpress.
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France Shein China sanctions fast fashion

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