The French antitrust authority has fined Shein €40 million for price manipulation and misrepresentation of discounts.
Emese Grancsa
International
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France's antitrust authority has fined the retailer Shein €40 million for misleading consumers about price cuts. The investigation found that 57% of the offers analyzed did not offer real discounts and many prices were manipulated before the discounts were applied. Shein said it has corrected the problems and is complying with French law. This represents a significant step in the fight against misleading marketing practices in the fast fashion sector.
Sources
Franţa amendează Shein cu 40 de milioane de euro pentru reduceri înşelătoare / Potrivit companiei, toate problemele au fost corectate în termen de două luni
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