Spotify will increase subscription prices, accompanied by new services, to improve profitability and expand its subscriber base.
Andreea Lificiu
Current Affairs
https://www.shutterstock.com
Always see our news on Google
Alex Norström, co-president of Spotify, said the price hikes are now part of the company's strategy, which focuses on profitability. Although they started raising prices two years ago, Spotify promises to add new services for users. Recently, the company announced price hikes in certain countries, and shares have risen nearly 10%. Despite the price hikes, the number of subscribers has increased by 12% to 276 million, and Norström is aiming to reach one billion users.
Sources
Latest News
23:17
FCSB, a victory without emotions against FK Csikszereda in the second round of the Superliga
23:03
Cristian Diaconescu, after the incidents with the drones: "We must show, on one hand, firmness and, on the other hand, balance, so as not to fuel an escalation that the aggressor desires."
22:38
The suspect in the Berlin Pride attack was shot dead during a police operation.
22:13
Radu Miruță: "Romania is starting to see the indirect consequences of this war more and more often / A few hundred meters away from the borders of Romania, it smells of gunpowder and people are dying"
22:01
Traian Băsescu, about the downed drones: "Tests the response capacity / If things evolve and surpass us, in the first phase NATO must be convened under Article 4"
See more news
NEWS ON THE SAME TOPICS
Personalized news feed, AI-powered search, and notifications in a more interactive experience.
