Focus Sat Romania has a new general director. Floretina Pascu has been appointed to the position in place of Sophie Hedouin.

Florina Pascu has been appointed director of Eviso Marketing Advisory Romania S.R.L., the company that operates the Focus Sat brand in Romania. She joined the Focus Sat team in October 2020, serving as Senior Product Marketing Manager, where she coordinated marketing campaigns and e-commerce strategy. With solid experience in telecommunications, gained in companies such as Vodafone and Telekom Romania, Pascu aims to strengthen the company's position in the market and develop the FOCUS+ streaming platform. Her predecessor, Sophie Hedouin, has been appointed CEO of CANAL+ in Switzerland. Yassine Bouzoubaa, a representative of CANAL+, emphasized the importance of these appointments for strengthening the organization and improving the offering for clients. Focus Sat provides TV services through the FOCUS+ platform, accessible on any smart device, and has a long-standing presence in the DTH market in Romania.