12 August 10:31
Paramount has signed a $7.7 billion deal to broadcast UFC competitions in the US, including numbered galas and Fight Night events.
Gabriel Dumitrache
Sport
John Locher / AP / Profimedia
Paramount, owned by Skydance, will exclusively broadcast UFC contests in the US under a seven-year streaming deal valued at $7.7 billion. This is the first major move by the new media company since the $8.4 billion merger. Starting next year, the Paramount+ platform will include all numbered galas and 'Fight Night' events, marking a shift away from the pay-per-view model. David Ellison, the company's CEO, believes the UFC integration is key to attracting new subscribers.
Sources
Paramount devine gazda exclusivă în SUA pentru UFC, în urma unui acord de streaming de 7,7 miliarde de dolari
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