The long-term partnership will utilize the AI Gemini model and Google’s cloud infrastructure for the development of new AI features. Apple has assessed Google’s technology as the most suitable for these purposes, although the financial details of the agreement have not been disclosed. Previously, it was estimated that the value of this partnership could reach approximately 1 billion dollars per year. In the context where other large companies, such as Amazon and Microsoft, have invested heavily in AI, Apple has been more reserved, delaying the launch of advanced features for Siri until 2026. Currently, Apple is also collaborating with OpenAI for the integration of ChatGPT into Siri, but it is unclear how the partnership with Google will influence this existing collaboration.
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