The European Commission has approved the acquisition of Kellanova, formerly Kellogg, by the American candy manufacturer Mars.
Raluca Ioana Draghici
Economy
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The European Commission announced on Monday the approval of the acquisition of Kellanova, formerly Kellogg, by the American candy manufacturer Mars. This transaction includes well-known brands in the European market, such as Snickers, Mars, and Twix chocolate bars, as well as various brands of chewing gum and pet food, such as Whiskas and Royal Canin. Kellanova is recognized in Europe for Pringles snacks and breakfast cereals. The approval of the European Commission is an important step in strengthening Mars's position in the European food market.
Sources
Mars preia Kellanova, producătorul Pringles. Comisia Europeană a aprobat tranzacția
Comisia Europeană a aprobat preluarea Kellanova de către gigantul aemrican Mars - Economica.net
Comisia Europeană aprobă tranzacția dintre giganții americani Mars și Kellanova
Comisia Europeană aprobă preluarea Kellanova de către Mars, cea mai mare achiziție a companiei
EU clears Mars’ acquisition of Kellanova without conditions
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