A survey shows that 41% of Romanians intend to reduce their budget for Black Friday 2025, while 22% will not buy anything.

According to a survey conducted by tbi bank, 41% of Romanians will reduce the budget allocated for Black Friday 2025, while 22% will not make any purchases on this occasion. Only 15% of respondents plan to spend more than in 2024. The majority (56%) will use personal savings for shopping, and 47% prefer interest-free installment payments. Home appliances are the most sought-after products, with 44% of respondents interested in them. Over 53% believe that discounts will be smaller than last year, and 41% choose products based on the lowest price. The survey was conducted on a sample of 1,011 internet users from Romania.