Mihai Bordeanu, the head of Dacia, stated that the uncertainty of the Rabla program has led to a drastic decrease in sales, by four times, due to budget cuts and limited access channels. The program started late and was restricted only to individuals. Bordeanu hopes that by 2026 the program will be active from the beginning of the year and emphasizes its importance for customers. In 2024, Dacia had a good performance, with a record sales volume, but did not exceed the level of 2019.
Sources
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