Super Technologies has announced a strategic partnership with the Atlantic Council, a prestigious American think tank, and will become a founding partner of the Power of Sports platform. The initiative will analyze the role of sport in diplomacy, international cooperation, innovation, and economic development.
Through this agreement, the Romanian company, backed by Blackstone, is joining the Atlantic Council’s global community, alongside business leaders and public policy experts. Super Technologies will contribute to defining the platform’s agenda during the project’s formation period, which will bring together representatives from the worlds of sport, technology, and business.
The partnership expands Super Technologies’ international presence and reflects the company’s positioning at the intersection of sport, technology, investment, and entertainment. Company representatives maintain that sport can function as a universal language and as a tool for cooperation among communities, institutions, and states, in a global context marked by increasingly intense competition.
Super Technologies has experience investing in sport in Central and Eastern Europe and Brazil, as well as projects carried out through the Super Foundation in chess, inclusive sports, and supporting young athletes. Founded in 2008, the company has more than 5,300 employees, operates in six markets, and engages with millions of customers in Europe and Latin America.
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