The World Gold Council proposes digital tokens backed by physical gold, offering a new way to trade the precious metal.

WGC has launched "Pooled Gold Interest" (PGI), which allows investors to hold a digital representation of gold, facilitating transactions and its use as financial collateral. This innovation could transform the London gold market, valued at $930 billion, but analysts warn that gold enthusiasts may prefer the physical metal, fearing the complexities of digitization.